Unlike laws, norms are voluntary and regulate social coexistence. They acquire a binding character if they are regulated by contracts or if there is a regulation. Using Qualitop as an example, these standards set minimum requirements for the administration of physical activity and health promotion services.
So a standard is about ensuring quality. Quality is defined in different ways. One possible definition is that quality is the degree of congruence between customer expectations of a service or product and its effective characteristics.
How can I influence norms?
There are different ways to influence a norm. Whether this is from within an organisation or as a member of an industry association. At IG Fitness, you can purchase a membership and thereby benefit from one of the added values “a say in the further development of Qualitop”.
What are the standards in the fitness industry?
Norms are generally accepted rules for human coexistence that are considered binding.
The Qualitop label is the seal of approval for quality in movement and health promotion. Qualitop is the standard with which movement and health promotion are distinguished qualitatively.